Type Revivals

Type revivals form an integral part of everyone’s font repertoire (whether they realize it or not). Older classics such as Baskerville, Garamond, and Bodoni are ubiquitous — as imbedded fonts in standard operating system collections. They continue to serve their users well, being the trusted go-to tools of the best professional designers. Yet all revivals are interpretations of lost originals, or, in the rare instances where some original material survives, have been translated into digital fonts that can be used on today’s computers. Therefore, in almost every case, there is, and has to be, considerable selection, revising, and re-formatting involved.

The nature of such work is little understood or appreciated. Indeed, the definition, application, and use of type revivals has been neglected in literature, or worse, this has been almost totally misunderstood.

Type Revivals aims to shed new light on the subject, reviewing hundreds of important modern versions of earlier typefaces, and presenting clear and concise discussions of their origins, permutations, and contemporary digital availability. No one in a position to select a typeface, or use type in a book work, should be without it.

Jerry Kelly is a calligrapher, book designer, and type designer. His work has been honored numerous times, and his book designs have been selected more than thirty times for the AIGA “Fifty Books of the Year.” In 2015 he was presented with the 28th Goudy Award from RIT.

Kelly has served as Chairman of the American Printing History Association, President of The Typophiles, and an active member of several committees at The Grolier Club. He has written many articles as well as several books on calligraphy and typography, including The Noblest Roman: The Centaur Types (co-authored with Misha Beletsky; winner of the 2016 Bibliographical Society of America Prize).

Kelly has taught typography at Pratt Institute and Parsons School of Design in New York, and has lectured on the subject for The Cooper Union (Type@Cooper), ATypI, The Typophiles, and numerous other organizations.

Before starting his own design business in 1998, Kelly was Vice President of The Stinehour Press, preceded by a decade as designer at A. Colish.